Local SEO Services | What Is Local Search Marketing?
What is Local SEO?
Local search engine optimization is a marketing strategy that aims to get your business in front of local customers, increase its online presence, and boost its revenue. With the help of local SEO services, your business can rank higher on search engines for relevant keywords, online maps, and listings.
Unlike many other marketing methods such as paid advertising on social media or websites, local SEO lets you target prospects who are actively looking for solutions that you can offer, which dramatically increases the likelihood of them clicking through or calling you.
Although the underlying goal remains the same, a comprehensive local SEO strategy actually involves a handful of methods for appearing in front of the very best prospects in your area.
First off, we need to look at local search, which accounts for up to 46% of all Google searches, according t